The A.L.S (Analyse des Logiques Subjectives, Analysis of Subjective Logics) is an analytical method concerned with the words (lexical items) of a spoken or written text. Drawing on psychoanalysis, it allows one, without resorting to the non-verbal (intonations, gestures, mimics, etc.), to get an idea of the personality of the author as well as of those one expects to persuade or to entice.

To be continued ...

See in French:

| Analyse des logiques subjectives (http://fr.wikipedia.org/wiki/Analyse_des_logiques_subjectives)