Telstra's network and Foxtel were created to combat the threat posed to Telstra's local call business by the combination of Optus Vision (now known as Optus TV) content bundling with Optus' local telephony services.
Foxtel was the content arm of Telstra's defence strategy. Telstra's multimedia broadband network was originally the sole delivery system.
Foxtel launched their Digital Offerings in March2004. This included:
