Glocal - Definition and Overview

Glocalization, a neologism formed from globalization and localization, first coined by the British sociologist Roland Robertson, has the following meanings:

The creation of products or services intended for the global market, but customized to suit the local culture.
Using electronic communications technologies, such as the Internet, to provide local services on a global (or potentially global) basis. Craigslist and Meetup are examples of web applications that have glocalized their approach.

This is a disambiguation page — a navigational aid which lists other pages that might otherwise share the same title. If an article link referred you here, you might want to go back and fix it to point directly to the intended page.

Example Usage of Glocal
	luispablos: RT @noe: http://bit.ly/8HC8r5 Impresionante! @edans no lo hubiera hecho mejor, o peor… / Llévate tu máquina de escribir olivetti al #Glocal
	douglasprata: RT @oficialdjvideo: [SET] Glocal - Conheça O release e faça download do SET --->>> http://migre.me/aSdV
	glocaleating: new blog post on persimmons! www.Glocal-eating.com/feedbackfoodforum.html http://bit.ly/7DMxXR

Copyright 2009 WordIQ.com - Privacy Policy :: Terms of Use :: Contact Us :: About Us
This article is licensed under the GNU Free Documentation License. It uses material from the this Wikipedia article.

Glocal - Definition and Overview

Example Usage of Glocal