A humectant is a hygroscopicsubstance that is used as a food additive. Since hygroscopic substances absorb water from the air, the addition of a humectant has the effect of keeping the foodstuff moist.
Example Usage of Humectant
MsGibberish2U: @aliyasking that's what I use & I love them. I wash & go. I'm a feen for glycerin & Suave Humectant conditioner as a leave in
Kemiade: Winterizing my haircare.. I see that castor oil should B my friend during colder months. My Humectant based moisture was not workn anymore!
LiveHappee: 100% Coconut oil and Suave Humectant conditioner are the best things that ever happened to my hair! Besides being natural of course lol