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Logocentrism, also called phallogocentrism, is a neologism coined by Jacques Derrida, used in Deconstruction (a postmodern form of philosophical criticism and literary criticism) to refer to the perceived tendency of Western thought to locate the center of any discourse within the logos (speech and words) and the phallus (embodiments representing the male genitalia).
It is also the tendential priviledging of the signified over the signifier, asserting the signified's status as more natural or pure. This is manifested in the works of Plato, Rousseau, Saussure and Levi-Strauss in a priviledging of speech over writing, writing being seen as the supplementary and violent bastard-child of speech.
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