Server side redirect - Definition and Overview

A server side redirect is computer code that operates on a web server rather than the user's web browser to redirect the user to a second web page with a different URL.

Common uses of server-side redirects include:

• redirecting people away from a discontinued server
• load balancing
• redirecting to error pages if a discontinued URL is used
• link use tracking, as done at the Altavista search engine
• spamdexing