Slip-Slop-Slap Slip-Slop-Slap

Slip-Slop-Slap - Definition and Overview

Slip-Slop-Slap is the name for a health campaign in Australia exhorting people to "slip on a shirt, slop on sunscreen, and slap on a hat" when they go out into the sun in order to prevent skin cancer. It is probably Australia's most recognisable health message.

The campaign started in 1981 and its mascot is a seagull called Sid. Since this campaign was introduced along with advertisements and a jingle, the incidence of skin cancer in Australia has decreased.

Web links

Copyright 2009 WordIQ.com - Privacy Policy  :: Terms of Use  :: Contact Us  :: About Us
This article is licensed under the GNU Free Documentation License. It uses material from the this Wikipedia article.