Vans Vans

Vans - Definition and Overview

The Van Doren Rubber Company, better known as "Vans", has been since 1966 a Southern California based manufacturer of sneakers and other shoe types catering primarily to the active youth market. They market heavily in, and have impacted and have been impacted by, the surfing and skateboarding lifestyles. In more recent years, Vans has marketed additional items such as clothing and skateboarding accessories.

Since approximately 2001 Vans has opened retail stores containing large indoor skate parks at The Block at Orange, the Ontario Mills Mall, The Moorestown Mall and other locations.

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