Public relations :  n : a promotion intended to create goodwill for a person or institution [syn: PR]

PR, ballyhoo, blurb, bright light, celebrity, common knowledge, cry, currency, daylight, eclat, exposure, fame, famousness, glare, hoopla, hue and cry, limelight, maximum dissemination, notoriety, plug, press notice, public eye, public knowledge, public report, publicity, publicity story, publicness, puff, reclame, report, spotlight, write-up,